GTM Container, Tags for WhatsApp Tracking Home

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Basic Info

Note	Description
Supported GTM Side	WEB and SERVER.

• Release date: 05/01/2025
• Current tagging server version: 2.4.0

Basic Steps

1. Include necessary variables (userData, Geolocation, Cookies);
2. Review the special notes;
3. Generate a Webhook URL in n8n
4. Adjust key value in GA4 tag

Features

• Basic tags, very light and clean for your tracking.
• Built with the latest versions of Google Tag Manager

TAG's included (Required)

TAG	Description
HTTP Request	Required to send requests to n8n
Google Analytics: evento do GA4	Use the standard tag or use a Stape GA4 Advanced tag.

Other (not included)

Triggers, variables and folders

Trigger

Trigger	Description
gtm.dom / visitor-api-success	Triggered when loading the visitor-api-success event in order to capture the visitor's geolocation data
WhatsAppTrackingTag	Same name used at the GA4 event.

Variables

Variable	Description
First-party cookie	Store fixed data
Custom JavaScript	capture data from input fields on the form
DataLayer Variable	capture geolocation data

Extract the selector from the form fields

Open DevTools and select the field

Right-click/inspect

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