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CLI-first CRM pipeline. The Unix of Marketing.

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leadpipe 🔧

CLI-first CRM pipeline. The Unix of Marketing.

Local-first. No database. No cloud. Just JSON files and your terminal.

Install

npm install -g leadpipe

Quick Start

leadpipe init
leadpipe add "John Smith" --email john@acme.com --company "Acme Corp" --source linkedin --tags "founder,saas" --value 5000
leadpipe list
leadpipe move <id> --stage warm
leadpipe touch <id> "Had intro call" --type call
leadpipe stats

Commands

CRUD

Command Description
leadpipe init Initialize .leadpipe/ directory
leadpipe add "Name" [options] Add a lead
leadpipe list [--stage --tag --source] List & filter leads
leadpipe show <id> Full lead details
leadpipe edit <id> [options] Update lead fields
leadpipe delete <id> Remove a lead
leadpipe search "query" Search across all fields

Pipeline

Command Description
leadpipe move <id> --stage hot Change stage
leadpipe touch <id> "note" --type call Log interaction
leadpipe follow-up <id> "2026-02-20" Set follow-up
leadpipe due Show overdue follow-ups
leadpipe stale [--days 14] Find neglected leads

Scoring

Command Description
leadpipe score <id> Show score
leadpipe score <id> --add 20 --reason "replied" Adjust score
leadpipe score --recalc Recalculate all scores

Import/Export

Command Description
leadpipe import --csv file.csv Bulk import
leadpipe export --csv [--stage hot] CSV export
leadpipe export --json JSON dump

Templates

Command Description
leadpipe template list Available templates
leadpipe template show cold-dm Preview
leadpipe template use cold-dm <id> Render with lead data

Reporting

Command Description
leadpipe stats Pipeline overview
leadpipe funnel Conversion rates
leadpipe velocity Days per stage
leadpipe revenue Value breakdown
leadpipe context <id> Rich lead context

Multi-Pipeline

leadpipe --pipe agentsmith list
leadpipe --pipe agentsmith add "Lead" --stage lead

Agent-Friendly

Every command supports --json for structured output:

leadpipe list --json | jq '.[] | select(.stage == "hot")'

Pipeline Stages

Default: cold → warm → hot → proposal → won → lost

Custom pipelines in .leadpipe/config.yaml.

Data

Everything lives in .leadpipe/:

  • config.yaml — pipelines, scoring rules, settings
  • leads.json — all your leads
  • templates/ — message templates with {{variables}}

License

MIT

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CLI-first CRM pipeline. The Unix of Marketing.

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