diff --git a/meta/instagram-ads-playwright.js b/meta/instagram-ads-playwright.js
new file mode 100644
index 0000000..d17ef52
--- /dev/null
+++ b/meta/instagram-ads-playwright.js
@@ -0,0 +1,348 @@
+/**
+ * Instagram Ads Connector (Playwright)
+ *
+ * Exports:
+ * - instagram.ads — advertisers, ad topics, and targeting categories from Meta Accounts Center
+ *
+ * Extraction: DOM scraping of Accounts Center dialogs (ARIA roles)
+ * Optimized: no profile/posts fetch, DOM-readiness polling instead of fixed waits.
+ */
+
+// ─── Helpers ─────────────────────────────────────────────
+
+// Poll for a CSS selector to appear, returning true when found or false on timeout.
+const waitForSelector = async (selector, timeoutMs) => {
+  const selectorStr = JSON.stringify(selector);
+  try {
+    return await page.evaluate(`
+      new Promise((resolve) => {
+        const el = document.querySelector(${selectorStr});
+        if (el) return resolve(true);
+        const interval = setInterval(() => {
+          if (document.querySelector(${selectorStr})) {
+            clearInterval(interval);
+            resolve(true);
+          }
+        }, 150);
+        setTimeout(() => { clearInterval(interval); resolve(false); }, ${timeoutMs});
+      })
+    `);
+  } catch (e) {
+    return false;
+  }
+};
+
+// Scrape all listitem texts from the first dialog's list on the page.
+const scrapeDialogList = async () => {
+  try {
+    return await page.evaluate(`
+      (() => {
+        const dialog = document.querySelector('[role="dialog"]');
+        if (!dialog) return [];
+        const items = dialog.querySelectorAll('[role="list"] [role="listitem"]');
+        return Array.from(items).map(el => el.textContent.trim()).filter(t => t.length > 0);
+      })()
+    `);
+  } catch (e) {
+    return [];
+  }
+};
+
+// ─── Login Detection ─────────────────────────────────────
+
+const checkLoginStatus = async () => {
+  try {
+    return await page.evaluate(`
+      (() => {
+        const url = window.location.href;
+
+        // Redirected to login — not authenticated
+        if (url.includes('/accounts/login') || url.includes('/sign_in') ||
+            !!document.querySelector('input[type="password"]')) {
+          return false;
+        }
+
+        // On Accounts Center — navigation elements mean we're logged in
+        if (url.includes('accountscenter.instagram.com') || url.includes('accountscenter.facebook.com')) {
+          return !!(
+            document.querySelector('[role="banner"]') ||
+            document.querySelector('[role="navigation"]') ||
+            document.querySelector('[role="dialog"]') ||
+            document.querySelector('[role="list"]') ||
+            document.querySelector('[role="button"]')
+          );
+        }
+
+        // On instagram.com main site
+        if (url.includes('instagram.com')) {
+          return !!(
+            document.querySelector('svg[aria-label="Home"]') ||
+            document.querySelector('a[href="/direct/inbox/"]')
+          );
+        }
+
+        return false;
+      })()
+    `);
+  } catch (e) {
+    return false;
+  }
+};
+
+// ─── Main Export Flow ────────────────────────────────────
+
+(async () => {
+  // ═══ Login check ═══
+  await page.setData('status', 'Checking login...');
+
+  // Wait for initial page (connectURL) to settle
+  await page.sleep(1500);
+
+  let isLoggedIn = await checkLoginStatus();
+
+  if (!isLoggedIn) {
+    // Show headed browser for manual login
+    await page.showBrowser('https://www.instagram.com/accounts/login/');
+    await page.promptUser(
+      'Please log in to Instagram. Login will be detected automatically.',
+      async () => await checkLoginStatus(),
+      2000
+    );
+    await page.goHeadless();
+    isLoggedIn = true;
+  } else {
+    await page.setData('status', 'Session active');
+  }
+
+  // ═══ Navigate to Ads page ═══
+  // connectURL may have already taken us here, but after login flow we may be elsewhere
+  await page.setProgress({
+    phase: { step: 1, total: 3, label: 'Advertisers' },
+    message: 'Loading ad preferences...',
+  });
+
+  const currentUrl = await page.evaluate(`window.location.href`);
+  if (!currentUrl.includes('accountscenter.instagram.com/ads')) {
+    await page.goto('https://accountscenter.instagram.com/ads/');
+  }
+
+  // Wait for page to have interactive content
+  const adsPageReady = await waitForSelector('[role="button"]', 8000);
+  if (!adsPageReady) {
+    // Page may be slow — give it one more second
+    await page.sleep(1000);
+  }
+
+  // ═══ Step 1: Advertisers ═══
+  await page.setProgress({
+    phase: { step: 1, total: 3, label: 'Advertisers' },
+    message: 'Opening advertisers list...',
+  });
+
+  // Click "See all advertisers" button to open dialog
+  const clickedAdvertisers = await page.evaluate(`
+    (() => {
+      const btn = document.querySelector('[role="button"][aria-label*="advertiser" i]');
+      if (btn) { btn.click(); return true; }
+      return false;
+    })()
+  `);
+
+  let advertiserNames = [];
+  if (clickedAdvertisers) {
+    // Wait for dialog with list to appear
+    const dialogReady = await waitForSelector('[role="dialog"] [role="list"]', 5000);
+    if (!dialogReady) {
+      await waitForSelector('[role="dialog"]', 2000);
+    }
+    advertiserNames = await scrapeDialogList();
+
+    // Close dialog before proceeding
+    await page.evaluate(`
+      (() => {
+        const dialog = document.querySelector('[role="dialog"]');
+        const close = dialog?.querySelector('[aria-label="Close" i]');
+        if (close) close.click();
+      })()
+    `);
+    // Brief pause for dialog close animation
+    await page.sleep(300);
+  }
+
+  await page.setProgress({
+    phase: { step: 1, total: 3, label: 'Advertisers' },
+    message: `Found ${advertiserNames.length} advertisers`,
+    count: advertiserNames.length,
+  });
+
+  // ═══ Step 2: Ad Topics ═══
+  await page.setProgress({
+    phase: { step: 2, total: 3, label: 'Ad topics' },
+    message: 'Loading ad topics...',
+  });
+
+  await page.goto('https://accountscenter.instagram.com/ads/ad_topics/');
+
+  // Wait for dialog/list to appear
+  const topicsReady = await waitForSelector('[role="dialog"] [role="list"]', 5000);
+  if (!topicsReady) {
+    await waitForSelector('[role="dialog"]', 2000);
+  }
+
+  const topicNames = await page.evaluate(`
+    (() => {
+      try {
+        const dialog = document.querySelector('[role="dialog"]');
+        if (!dialog) return [];
+        const items = dialog.querySelectorAll('[role="list"] [role="listitem"]');
+        return Array.from(items)
+          .map(el => el.textContent.trim())
+          .filter(t => t.length > 0 &&
+            !t.toLowerCase().includes('special topic') &&
+            !t.toLowerCase().includes('see less'));
+      } catch (e) { return []; }
+    })()
+  `);
+
+  // ═══ Step 3: Categories used to reach you ═══
+  await page.setProgress({
+    phase: { step: 3, total: 3, label: 'Targeting categories' },
+    message: 'Loading targeting categories...',
+  });
+
+  // Navigate back to the ads page to access Manage info tab
+  await page.goto('https://accountscenter.instagram.com/ads/');
+  await waitForSelector('[role="tab"]', 5000);
+
+  // Click "Manage info" tab (second tab in the tab pair)
+  await page.evaluate(`
+    (() => {
+      const tabs = document.querySelectorAll('[role="tab"]');
+      for (const tab of tabs) {
+        if (tab.textContent.trim().includes('Manage info')) {
+          tab.click();
+          return true;
+        }
+      }
+      return false;
+    })()
+  `);
+
+  // Wait for Manage info content to load, then click "Categories used to reach you"
+  await waitForSelector('[role="tabpanel"]', 3000);
+  await page.sleep(500);
+
+  const clickedCategories = await page.evaluate(`
+    (() => {
+      const links = document.querySelectorAll('[role="tabpanel"] a, [role="tabpanel"] [role="link"]');
+      for (const link of links) {
+        if (link.textContent.includes('Categories used to reach you')) {
+          link.click();
+          return true;
+        }
+      }
+      return false;
+    })()
+  `);
+
+  let categories = [];
+  if (clickedCategories) {
+    // Wait for the categories dialog to appear (it overlays the page)
+    // The dialog contains a heading "Categories used to reach you" and listitems with "Remove" buttons
+    await waitForSelector('button[aria-label="Close"], [role="button"][aria-label="Close"]', 5000);
+    await page.sleep(500);
+
+    // Click "View all" if present to expand the full list
+    await page.evaluate(`
+      (() => {
+        const btns = document.querySelectorAll('button, [role="button"]');
+        for (const btn of btns) {
+          if (btn.textContent.trim() === 'View all') {
+            btn.click();
+            return true;
+          }
+        }
+        return false;
+      })()
+    `);
+
+    // Wait for expanded list to load
+    await page.sleep(500);
+
+    // Scrape categories — only items that have a "Remove" button (actual targeting categories)
+    categories = await page.evaluate(`
+      (() => {
+        try {
+          const items = document.querySelectorAll('[role="listitem"]');
+          const seen = new Set();
+          return Array.from(items).map(item => {
+            // Only include listitems that have a Remove button — these are actual categories
+            const removeBtn = item.querySelector('button, [role="button"]');
+            if (!removeBtn || !removeBtn.textContent.includes('Remove')) return null;
+            const texts = [];
+            const walker = document.createTreeWalker(item, NodeFilter.SHOW_TEXT, null);
+            let node;
+            while (node = walker.nextNode()) {
+              const t = node.textContent.trim();
+              if (t && t !== 'Remove' && t !== 'Removed categories') texts.push(t);
+            }
+            if (texts.length === 0) return null;
+            // Deduplicate by name
+            if (seen.has(texts[0])) return null;
+            seen.add(texts[0]);
+            return {
+              name: texts[0],
+              description: texts.length > 1 ? texts[1] : null
+            };
+          }).filter(Boolean);
+        } catch (e) { return []; }
+      })()
+    `);
+
+    // Close dialog
+    await page.evaluate(`
+      (() => {
+        const btns = document.querySelectorAll('button, [role="button"]');
+        for (const btn of btns) {
+          const label = btn.getAttribute('aria-label') || '';
+          if (label === 'Close') { btn.click(); return; }
+        }
+      })()
+    `);
+  }
+
+  await page.setProgress({
+    phase: { step: 3, total: 3, label: 'Targeting categories' },
+    message: `Found ${categories.length} targeting categories`,
+    count: categories.length,
+  });
+
+  // ═══ Build result ═══
+  const advertisers = advertiserNames.map(name => ({ name }));
+  const ad_topics = topicNames.map(name => ({ name }));
+
+  if (advertisers.length === 0 && ad_topics.length === 0 && categories.length === 0) {
+    await page.setData('error', 'No ad data found. The account may have no ad history, or the Accounts Center layout may have changed.');
+  }
+
+  const result = {
+    'instagram.ads': {
+      advertisers,
+      ad_topics,
+      categories,
+    },
+    exportSummary: {
+      count: advertisers.length + ad_topics.length + categories.length,
+      label: 'ad interests',
+      details: `${advertisers.length} advertisers, ${ad_topics.length} ad topics, ${categories.length} targeting categories`,
+    },
+    timestamp: new Date().toISOString(),
+    version: '1.0.0-playwright',
+    platform: 'instagram',
+  };
+
+  await page.setData('result', result);
+  await page.setData('status', `Complete! ${advertisers.length} advertisers, ${ad_topics.length} ad topics, ${categories.length} targeting categories`);
+
+  return result;
+})();
diff --git a/meta/instagram-ads-playwright.json b/meta/instagram-ads-playwright.json
new file mode 100644
index 0000000..323e9e5
--- /dev/null
+++ b/meta/instagram-ads-playwright.json
@@ -0,0 +1,22 @@
+{
+  "id": "instagram-ads-playwright",
+  "version": "1.0.0",
+  "name": "Instagram Ads",
+  "company": "Meta",
+  "iconURL": "icons/instagram.svg",
+  "description": "Exports your Instagram ad interests — advertisers and ad topics.",
+  "connectURL": "https://accountscenter.instagram.com/ads/",
+  "connectSelector": "[role='button'][aria-label*='advertiser' i], [role='list'] [role='listitem']",
+  "exportFrequency": "daily",
+  "runtime": "playwright",
+  "scopes": [
+    {
+      "scope": "instagram.ads",
+      "label": "Your ad interests",
+      "description": "Advertisers you've interacted with and ad topics based on your activity"
+    }
+  ],
+  "vectorize_config": {
+    "documents": "name"
+  }
+}
diff --git a/registry.json b/registry.json
index 1aa8fb7..42ed367 100644
--- a/registry.json
+++ b/registry.json
@@ -48,6 +48,21 @@
         "metadata": "sha256:52e18cea6927de37cab8a31dec53976fa0a0452388acf743e3bbb143f878583e"
       }
     },
+    {
+      "id": "instagram-ads-playwright",
+      "company": "meta",
+      "version": "1.0.0",
+      "name": "Instagram Ads",
+      "description": "Exports your Instagram ad interests — advertisers and ad topics.",
+      "files": {
+        "script": "meta/instagram-ads-playwright.js",
+        "metadata": "meta/instagram-ads-playwright.json"
+      },
+      "checksums": {
+        "script": "sha256:ef759279f73e52a05b063cf8e6a6bceb63409039f35f529b342bc1af004c972d",
+        "metadata": "sha256:eb8445f13391f47c40fecbef5026ebc03e82acdfbce0b69bb91d2d1df50bc954"
+      }
+    },
     {
       "id": "linkedin-playwright",
       "company": "linkedin",
diff --git a/schemas/instagram.ads.json b/schemas/instagram.ads.json
index b429c59..a43fcd9 100644
--- a/schemas/instagram.ads.json
+++ b/schemas/instagram.ads.json
@@ -3,7 +3,7 @@
   "version": "1.0.0",
   "scope": "instagram.ads",
   "dialect": "json",
-  "description": "Advertisers the user has seen ads from and ad topic interests based on their Instagram activity",
+  "description": "Advertisers the user has seen ads from, ad topic interests, and targeting categories based on their Instagram activity",
   "schema": {
     "type": "object",
     "properties": {
@@ -28,9 +28,20 @@
           "required": ["name"],
           "additionalProperties": false
         }
+      },
+      "categories": {
+        "type": "array",
+        "items": {
+          "type": "object",
+          "properties": {
+            "name": { "type": "string" },
+            "description": { "type": ["string", "null"] }
+          },
+          "required": ["name"]
+        }
       }
     },
-    "required": ["advertisers", "ad_topics"],
+    "required": ["advertisers", "ad_topics", "categories"],
     "additionalProperties": false
   }
 }