diff --git a/src/terms.js b/src/terms.js
index 0423fb9..718ec97 100644
--- a/src/terms.js
+++ b/src/terms.js
@@ -213,6 +213,7 @@ export default [
     'future.proof',
     'game changer',
     'game plan',
+    'gen(erative)?[- ]ai',
     'behavioral',
     'global(ly)?',
     'go public',